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MKTG Podcast: Exploring the Battle Between Snapchat and Instagram

MKTG Podcast: Exploring the Battle Between Snapchat and Instagram

Two major social media platforms Snapchat and Instagram, have been in a fierce battle for the dominant "cool" social network. Instagram has introduced a number of initiatives such as their "story" feature that mimics Snapchat's functionality. With the two platforms looking to one-up the other, MKTG discusses the current state of the battle and the sponsorship implications.

On the podcast, MKTG covers a variety of topics including;

  • How properties leverage Snapchat and Instagram
  • The future of the two platforms
  • Our favourite brands currently leveraging Snapchat or Instagram

Pepsi & Kyrie Irving

Picks of the Week: May 23, 2017

Picks of the Week: May 23, 2017